Long Wharf Supply Co, a sustainable apparel brand, made its appearance on a thrilling episode of Shark Tank. The founders, Mike and Lauren Lamagna, captivated the audience with their unique approach to creating eco-friendly sweaters and accessories. They showcased their commitment to the environment by using recycled oyster shells and other ocean waste in their products.
While the founders of Long Wharf Supply Co didn’t secure a deal on the show, their journey didn’t end there. They have grown leaps and bounds since then, continuing to focus on their mission of cleaning the ocean and collaborating with conservation groups. Their dedication to sustainable fashion has propelled the brand to great heights.
Key Takeaways:
Long Wharf Supply Co is a sustainable apparel brand featured on Shark Tank.
The founders, Mike and Lauren Lamagna, use recycled oyster shells and ocean waste to create eco-friendly sweaters and accessories.
Long Wharf Supply Co did not secure a deal on the show, but their net worth has grown to an estimated $3 million.
They remain dedicated to cleaning the ocean and partnering with conservation groups.
Long Wharf Supply Co products, including their sweaters and accessories, can be purchased on their website and in select retail stores.
The Pitch and Results
During their Shark Tank pitch in Season 13, Mike and Lauren Lamagna presented their business, Long Wharf Supply Co, to the panel of investor Sharks. Seeking a $375,000 investment for 15% equity in their sustainable apparel brand, the founders hoped to secure a deal that would propel their business to new heights.
However, despite the enthusiasm and passion they brought to the tank, none of the Sharks were convinced enough to make an offer. Mark Cuban, Lori Greiner, Daymond John, Kevin O’Leary, and Peter Jones all declined to invest in Long Wharf Supply Co.
One of the major concerns raised by the Sharks was the valuation of the company. With no deal on the table, the valuation was not validated through investment interest, leaving doubts about its accuracy and growth potential. Additionally, the absence of equity ownership by Lauren raised questions about the perceived commitment and dedication of the co-founder.
Long Wharf Supply Co Shark Tank Pitch
The founders impressed the Sharks with their commitment to sustainability and the use of recycled oyster shells in their sweaters and accessories. However, the product alone was not enough to convince the investors to part with their capital.
Long Wharf Supply Co Shark Tank Results
Despite the disappointment of leaving the tank without a deal, the founders remained optimistic. They recognized that the exposure from appearing on Shark Tank could be a valuable marketing opportunity in itself, generating brand awareness and attracting potential customers.
Shark
Offer
Mark Cuban
Not interested
Lori Greiner
Not interested
Daymond John
Not interested
Kevin O’Leary
Not interested
Peter Jones
Not interested
While the founders were unable to secure an investment during their Shark Tank appearance, it was not the end of their journey. They were determined to continue growing Long Wharf Supply Co on their own terms and prove the Sharks wrong.
The Product and Mission
Long Wharf Supply Co specializes in the production of sweaters made from a unique blend of recycled oyster shells, recycled water bottles, and lambswool or cotton. The company’s mission is to use these materials to create sustainable products that help clean up the ocean and reduce plastic waste. Each sweater reseeds approximately 30 oysters, harnessing the natural filtering abilities of oysters to contribute to cleaner waterways. The company aims to make a positive impact on the environment through its innovative products.
Key Features of Long Wharf Supply Co Sweaters:
Made from a unique blend of recycled oyster shells, recycled water bottles, and lambswool or cotton
Reseed approximately 30 oysters per sweater, contributing to cleaner waterways
Help reduce plastic waste through sustainable production
Long Wharf Supply Co’s commitment to sustainability and using eco-friendly materials sets them apart in the fashion industry. By creating high-quality sweaters that incorporate recycled Oyster shells, the company offers customers a chance to make a positive impact on the environment without sacrificing style or comfort.
The Business Journey
The history of Long Wharf Supply Co dates back to its foundation in 2016 by Mike and Lauren Lamagna. While the company had been operating since then, it wasn’t until 2020 that they started selling their eco-friendly sweaters.
To kickstart their business, Long Wharf Supply Co launched a successful Kickstarter campaign in which they raised over $75,000. This campaign not only provided them with the necessary funding but also generated significant buzz and helped spread awareness about their sustainable apparel.
Since then, Long Wharf Supply Co has experienced impressive sales growth, with approximately $495,000 worth of sweaters sold in the past year. However, the company has also faced challenges in the form of a relatively high customer acquisition cost, which they continue to address and optimize.
Despite these challenges, Long Wharf Supply Co remains steadfast in their commitment to their vision. With Lauren Lamagna working on the project alongside her full-time job, the founders have been able to maintain 100% ownership of the company.
Long Wharf Supply Co Sales Breakdown
Year
Sweater Sales
2020
$200,000
2021
$295,000
Customer Acquisition Cost Comparison
Marketing Channel
Customer Acquisition Cost
Online Ads
$40
Influencer Collaborations
$75
Email Marketing
$30
These sales figures and customer acquisition cost insights demonstrate the growth and challenges that Long Wharf Supply Co has faced throughout their business journey. Despite the hurdles, their dedication to sustainability and entrepreneurial spirit have driven them forward.
Shark Tank Reactions
The Sharks had mixed reactions to Long Wharf Supply Co’s pitch. Kevin O’Leary expressed doubts about the company’s valuation and declined to invest. Daymond John shared his support for the company’s mission but found the valuation too high. Peter Jones showed interest in the product and the mission but took issue with Lauren’s lack of equity ownership. He ultimately made an offer of $375,000 for 45% of the business, but the founders rejected the offer, as they were not willing to give up that much equity.
Shark Tank Investors’ Reactions
Kevin O’Leary expressed doubts about Long Wharf Supply Co’s valuation.
Daymond John supported the company’s mission but found the valuation too high.
Peter Jones showed interest in the product and the mission but had concerns about Lauren’s lack of equity ownership.
Kevin O’Leary’s Opinion on Long Wharf Supply Co Valuation
Kevin O’Leary had reservations about the valuation of Long Wharf Supply Co, which led him to decline investing in the company.
Peter Jones’s Offer to Long Wharf Supply Co
Peter Jones saw potential in the product and the mission of Long Wharf Supply Co. He made an offer of $375,000 for 45% of the business. However, the founders rejected the offer, as they were not willing to give up that much equity.
Post-Shark Tank Update
Since their appearance on Shark Tank, Long Wharf Supply Co has continued to flourish and expand. The company’s net worth is estimated to be around $3 million, a testament to their growth and success in the sustainable apparel industry. Despite not securing a deal on the show, Long Wharf Supply Co remains dedicated to their mission of cleaning the ocean and preserving the environment.
With a strong commitment to sustainability, Long Wharf Supply Co has garnered a devoted following of over 49,000 on Instagram. The brand’s social media presence allows them to showcase their unique sweaters, accessories, and small goods made from recycled materials. Customers can become a part of their journey towards cleaner oceans and reduced plastic waste by purchasing their products.
Their range of eco-friendly apparel is readily available for purchase on the Long Wharf Supply Co website, providing customers with a convenient and direct way to support the brand and their mission. Additionally, Long Wharf Supply Co has established strategic partnerships with upscale retail stores across the country, expanding their reach and accessibility to a wider customer base.
Despite the challenges faced on Shark Tank, Long Wharf Supply Co’s commitment to sustainability and their significant growth in the industry indicate a promising future. With a strong net worth and a loyal following, the company’s dedication to their mission sets them apart in the apparel market, making them a brand to watch as they continue to make a positive impact on the environment.
Where to Buy Long Wharf Supply Co Products
If you’re looking to purchase Long Wharf Supply Co products, including their stylish sweaters, accessories, and small goods, there are two convenient options available.
The first option is to visit the official Long Wharf Supply Co website. Here, you can explore their full range of sustainable apparel and make your purchase directly from the source. The website is user-friendly and features detailed product descriptions, sizes, and color options, ensuring a seamless shopping experience.
The second option is to check out the retail stores that have partnered with Long Wharf Supply Co. These upscale stores located across the United States offer the opportunity to see and feel their eco-friendly products in person before making a purchase.
To find the nearest retail store carrying Long Wharf Supply Co products, you can check their website for a store locator or use online map services. This way, you can easily discover a nearby store and browse their curated selection of sustainable fashion.
Whether you choose to buy from the Long Wharf Supply Co website or visit a retail store, you’ll have access to their exceptional collection, designed to help you make a statement while making a positive impact.
Long Wharf Supply Co Product Availability
Long Wharf Supply Co products are available for purchase through their official website and selected upscale retail stores across the United States. By utilizing both online and offline platforms, the company ensures that customers have convenient access to their sustainable apparel and accessories.
Where to Buy
Availability
Long Wharf Supply Co Website
Available for online purchase
Retail Stores
Selected upscale locations nationwide
Social Media Presence
Long Wharf Supply Co understands the power of social media in connecting with their audience and showcasing their sustainable products. One platform they utilize effectively is Instagram, where they have amassed a following of over 49,000 followers.
On their Instagram page, Long Wharf Supply Co regularly updates their audience with the latest news and releases from the brand. They showcase their unique sweaters made from recycled materials, providing a visual representation of their commitment to sustainability. Through engaging posts and captivating imagery, they effectively communicate their brand’s mission and values.
By leveraging their social media presence, Long Wharf Supply Co creates a sense of community and engagement with their audience. They encourage customers and fans to follow them on Instagram to stay updated on their sustainable fashion journey and to be the first to know about new product releases. Through their Instagram account, customers can also interact with the brand by leaving comments, asking questions, and sharing their own experiences with Long Wharf Supply Co products.
Long Wharf Supply Co’s active presence on Instagram not only allows them to reach a wider audience but also provides a platform for them to connect on a more personal level with their customers. By staying engaged and responsive on social media, they foster an authentic connection and build trust with their community, further solidifying their brand in the sustainable fashion industry.
Impact and Future Plans
Long Wharf Supply Co is dedicated to making a positive impact on the environment through their use of recycled materials and commitment to cleaning the ocean. Their innovative sweaters, made with a blend of recycled oyster shells, water bottles, and lambswool or cotton, contribute to reducing plastic waste and promoting sustainability in the fashion industry.
One of the significant ventures of Long Wharf Supply Co is its partnership with conservation groups to restore oyster populations. Through this collaboration, the company has already reseeded over 70,000 oysters, harnessing the natural filtering abilities of oysters and contributing to cleaner waterways.
Looking ahead, Long Wharf Supply Co has ambitious plans for growth and expansion. They intend to increase their production capacity and extend their distribution to reach global markets. By scaling their operations, they aim to make their sustainable products accessible to a wider audience and create a more significant positive impact on the environment.
Their dedication to sustainability and innovative approach positions Long Wharf Supply Co for a promising future. By continuing to explore new partnerships, technologies, and materials, they strive to lead the way in eco-friendly fashion and inspire others to make conscious choices for a cleaner, greener planet.
Updates From Other Shark Tank Season 13 Companies
Alongside Long Wharf Supply Co, there were other companies featured on Shark Tank Season 13 Episode 2. For updates on these companies, viewers can check out the individual articles on Shark Tank Recap. Noteworthy companies from the episode include Songlorious, MuteMe, and Proper Good Meals. These updates provide additional insights into the journeys and progress of the featured entrepreneurs.
Final Thoughts
Despite not securing a deal on Shark Tank, Long Wharf Supply Co has defied the odds and continued to thrive and grow. Today, the company boasts a net worth of approximately $3 million, a testament to their unwavering commitment to sustainability and innovative products.
Long Wharf Supply Co’s unique sweaters, crafted from recycled materials such as oyster shells and water bottles, have captured the hearts of customers who are equally passionate about fashion and the environment. By creating beautiful pieces while cleaning the ocean, the company has carved a niche in the fashion industry.
Looking towards the future, Long Wharf Supply Co shows immense promise. With plans to expand their production and distribution and forge strategic partnerships with conservation groups, the company is not only set to make a positive impact on the environment but also revolutionize the fashion industry with their sustainable practices. Long Wharf Supply Co’s unwavering dedication to their mission ensures they will be at the forefront of the sustainable apparel movement.
FAQ
Was Long Wharf Supply Co featured on Shark Tank?
Yes, Long Wharf Supply Co was featured on a Shark Tank episode.
Did Long Wharf Supply Co secure a deal on Shark Tank?
No, Long Wharf Supply Co did not secure a deal on the show.
Who are the founders of Long Wharf Supply Co?
Long Wharf Supply Co was founded by Mike and Lauren Lamagna.
What materials are used to make Long Wharf Supply Co’s sweaters?
Long Wharf Supply Co’s sweaters are made from a blend of recycled oyster shells, recycled water bottles, and lambswool or cotton.
What is Long Wharf Supply Co’s mission?
Long Wharf Supply Co’s mission is to create sustainable products that help clean up the ocean and reduce plastic waste.
When was Long Wharf Supply Co founded?
Long Wharf Supply Co was founded in 2016.
How much revenue has Long Wharf Supply Co generated?
Long Wharf Supply Co has sold around $495,000 worth of sweaters in the past year.
Did any of the Sharks make an offer to invest in Long Wharf Supply Co?
No, none of the Sharks made an offer to invest in Long Wharf Supply Co.
What is the current net worth of Long Wharf Supply Co?
Long Wharf Supply Co is currently estimated to have a net worth of $3 million.
Where can I buy Long Wharf Supply Co products?
Long Wharf Supply Co products can be purchased from their official website and select retail stores.
Does Long Wharf Supply Co have a social media presence?
Yes, Long Wharf Supply Co is active on Instagram and has over 49,000 followers.
What is Long Wharf Supply Co’s plan for the future?
Long Wharf Supply Co plans to expand their production and distribution, with a focus on reaching global markets.
Were there any other notable companies featured on the same episode of Shark Tank?
Yes, other notable companies from the episode include Songlorious, MuteMe, and Proper Good Meals.
What is the future outlook for Long Wharf Supply Co?
With their commitment to sustainability and innovative products, Long Wharf Supply Co has a promising future ahead.
The post Long Wharf Supply Co Shark Tank Episode – Product Reviews and Where to Buy appeared first on Zac Johnson.